The company is committed to on-going improvement in its food solutions, and to new products such as the new range of protein-rich stir-fries and the crispy chicken line

Fripozo achieved a turnover of 180.3 million euros in 2023, which represents a growth of 13.2 per cent compared to the previous financial year. This increase is driven by the brand’s significant commitment to innovation, with stand-out products such as the new range of stir-fries + protein and the crispy chicken line, which are truly revolutionary in the deep-frozen food market.

The company’s firm commitment to investment in R+D+I and the development of new products is clearly evidenced by stir-fries + protein, endorsed by the Innoval 2024 award in the ice cream and frozen food category. This new range highlights Fripozo’s focus on new trends in young food.

Fripozo is making a firm commitment to the brand, growing in terms of market share and awareness in a remarkable way in recent years. In the breaded meat category, where it has a strong presence, the company has seen a growth in value of more than 30% in the last financial year.

Furthermore, its expansion into international markets has brought about a significant evolution. With the aim of continuing to increase its presence abroad, the firm has adapted its offer to suit different cultures and preferences in order to enter new market segments and strengthen its global presence.

Fripozo, which is part of the Grupo Fuertes, considers innovative development to be a strategic key to business growth. Likewise, the frozen food company’s brand comes in second place, in terms of both recall and identification and in volume of sales in the manufacturer’s brand category in the breaded meat segment.